A reader named Harjeev posed a comment on my Watermarking post that asked about watermarking images with both a graphic and text at the same time. Harjeev correctly stated that Lightroom allows you to select either text or a graphic, but not both. But it’s possible, with a little creativity, to build your own graphical watermark that combines the two.
As you can see from the watermark above, it includes our logo and some text. This is possible thanks to the magic of the PNG. PNG is a graphical file format, similar to JPG and GIF. But what makes PNG different is that it allows for pixels to be set to different levels of transparency, including totally transparent. When Lightroom uses a PNG as a graphical watermark, it honors the transparency setting, which allows us to include multiple components in the watermark without showing any background. Viola! Text and graphics in one watermark.
Here is how you can create your own transparent PNG that you can use for your watermark in Lightroom.
Creating The Watermark
I used Photoshop to create my watermark graphic, but you can use any tool that allows you to save a transparent PNG. G.I.M.P., Paint, and a number of free tools all fit the bill.
I created a graphic that is 400 x 300 pixels and added my logo and some text. As I mentioned in my earlier post, you need your graphic to be large enough to apply to the size of your final images without looking pixelated or distorted, but Lightroom will shrink your graphic proportionally for applying to smaller images.
Once I had my image ready, I exported it as a transparent 8-bit PNG from Photoshop.
Applying The Watermark
Once you have your PNG file, it’s time to turn it in to a watermark. Pop over to your Watermark Editor, select the graphic style, and point to your PNG file. Then, simply use the Effects sliders to move it to where you want it, and you’re all set!