If you’re a photographer, educator, or routinely present images to clients in Lightroom, personalizing Lightroom with your brand is an easy way to convey a professional look to your clients. Lightroom provides the ability to replace the standard Adobe branding with your own text or graphic through a Custom Identity Plate. Since I’m taking screenshots for Lightroom Fanatic and gearing up to do some videos, I’m setting up my Lightroom environment, and I wanted to share the process with you.
The image above is the standard Adobe Lightroom graphic. To change the graphic to match your brand, navigate to Lightroom > Identity Plate Setup…
Identity Plate Editor
The Identity Plate editor allows you to replace the Adobe branding with your own. To enable this feature, check the box next to Enable Identity Plate.
To use a textual brand, select the Use a styled text identify plate option.
Enter the text you want to use as your brand in the window. Note: You can add line feeds on the Mac by hitting Option+Enter. You will only see the first line on in most of the Lightroom environment, but the other lines will be visible on the Slideshow, Web, and Print modules.
Graphical Identify Plate
You can also use an image to customize the Lightroom environment by selecting Use a graphical identity plate.
Click the Locate File button to find an image to use as your plate. The graphic should be 60 pixels tall to fit in the narrow space available. In the same below, my image is 57 pixels tall by 800 pixels wide with a black background.
Saving Your Identity Plate
Once you have your branding the way you want it, you can save it by selecting Save As… from the drop-down menu and giving your plate a name.
This makes it easy to switch between plates if you have multiple brands or want different looks for different situations. I have a template for my photography business and one for Lightroom Fanatic, and I can switch between them by selecting the saved plate from the drop-down.