I run a number of WordPress blogs and regularly need to upload images for my posts. Since I use Lightroom for my image processing, I needed a way to easily export directly from Lightroom to each of my blogs without the need to manually generate intermediate JPEG images to import into WordPress.
Fortunately, the LR/Blog plugin for Lightroom from the Photographer’s Toolbox (PT) does exactly that! It’s free to try, and the £8.00 price tag for the full version is well worth the convenience it provides. If you’re unfamiliar with how to install a plugin for Lightroom, the website provides the basic steps, although it’s basically navigating to your plugins in Lightroom, clicking Add, and then pointing to the downloaded file.
For WordPress users, you’ll need to update your site configuration, basically enabling outside applications to upload images and create posts. The LR/Blog plugin uses WordPress’s supported mechanisms for doing this, so you’re not going to far outside the box. But it does require enabling this functionality, which the PT website describes here. The plugin does support other blogging platforms, as well, including Blogger and TypePad. The PT website includes configuration details for them, as well.
Once the LR/Blog plugin is installed, and WordPress is ready to accept uploads, the next step is to define your blog and upload settings inside of Lightroom. I have a few different blogs that I run, so for easy organization, I created a folder called Blogs and I have an export profile for each of my blogs, which you can see in the image below.
Quickly running through the different options…
Each of the profiles has, at the top, the URL for each of the different blogs. Easy enough. Next up, you can have LR/Blog only upload the images, or upload the images and insert them in to a new blog post. If I’m coming in later after I already have a draft post, I will append my uploaded images to the draft. If I want to start a post with an image or a collection of images, I will create a new post. I usually only upload not to a post when I’m uploading logos or some extra stock photography.
The other options I changed were the file naming so that I can change the name of the uploaded image to make it easier to find inside of the media library of the blog (and/or SEO). I resized the images to the maximum size I’d need, changed the Quality to 75 and Output Sharpening to Screen. This seems to work for the way I use most of the images, although if you’re looking for more portfolio-sized and quality images, you should adjust accordingly. Finally, you can also watermark the images during the upload process, which is helpful if you’re uploading to a blog and want to include your branding.
Finally, remember to save your options as a preset! Since the preset includes storing the WordPress site and credentials, I have a preset for each of my blogs so that I can simply select the images I want to upload and click the blog I want to send them to. This makes it extremely easy to export to multiple blogs without changing any options right from inside Lightroom!
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